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E-Commerce Task Force
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Discovering the Final Frontier of the 21st Century
FMARS and MDRS Educator's Guide
Manned Mars Mission Economics: Context, Perspective, And Public Perception
Images of Mars processed by Olivier de Goursac
Jardin, M. R.1 (1998)
Mars Needs Guitars
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In: Proceedings of The Founding Convention of the Mars Society, edited by Zubrin, RM, and Zubrin, M. Univelt, Incorporated.
A multi-city tour of rock concerts is proposed as a means to both intensify and focus support for space exploration and to raise money for space exploration research and development, particularly for Mars exploration missions. Many rock artists are genuinely interested in space exploration as is evident from their CDs, song titles, and performances. If several of these artists are brought together for a series of performances, the public relations benefit could be substantial as could be the fund-raising potential for specific Mars exploration projects or prize funds. The current popular interest in space exploration, while sometimes paranoiacally misguided, provides a great opportunity to apply this approach to public relations for the space exploration community. This paper describes the type of shows that could be produced and discusses some quantitative aspects of the public relations and fund-raising benefits. Depending upon the caliber of rock artists involved, and the number of shows performed, the number of people reached through advertising and through the news media would be in the range of one to ten million. The range of fund-raising potential is a strong function of many highly-variable parameters and could vary from a few thousand to a few million US dollars.
1 - Dept. of Aeronautics and Astronautics, Stanford, CA 94305-4035
University Rover Challenge Indication of Participation Deadline
Letter By Robert Zubrin Published In Today's New York Times
